Carl Hofert
Vice President - Web Development
Strategic thinker and marketing mastermind Carl Hofert's creativity, experience, and knowledge fearlessly guide our marketing department. Self-motivated yet customer-focused, he specializes in identifying target audiences and devising digital campaigns that engage and inform potential clients and consumers. With over 15 years of experience in retail and digital marketing, this University of Buffalo graduate is highly proficient in leading and managing Search Engine Optimization (SEO), Pay Per Click, website creation, web analytics, HTML and other website coding.
When not busy at his computer tackling work, Carl prioritizes spending time with his wife, Misty and their two young daughters, Calista and Camila. He also enjoys golfing, fishing, and humiliating Dennis in their roller hockey league. As an avid Buffalo Bills and Sabres fan, he spends the rest of his time patiently awaiting a championship.
